Create Feed

To create a feed, start by clicking on the "Feeds" button in the sidebar. This will take you to the feeds page. From here, click on the "New Feed" button in the top right corner.

New Feed Location

Choosing a Channel

Now you need to choose a name for your feed and which channel it should use. You can pick from two types of channels:

• Built-in channels — preconfigured formats for platforms like Facebook, Google, Pinterest, and more. These have predefined fields tailored to each platform's requirements.
• Custom channels — channels you've created yourself with your own field definitions and format settings. These appear in the channel list alongside built-in channels.

Create Feed Form

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The name is optional and only used for your own reference. If you do not provide a name, it will take the name of the selected channel.

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Don't see the custom channel you need? You can create a custom channel first, then come back to create your feed.

After you have chosen a name and channel, click on the "Create" button.

Using Your Feed

You can now copy the URL of the feed and use it in your sales channel or integration.

Feed URL

If your feed uses a custom channel with multiple formats enabled, you can access each format by changing the file extension in the URL (e.g., .xml, .csv, .json). See Accessing Different Formats for details.

You can also use Output Mapping to customize the feed to your needs, for instance by applying a Template to your products.